{"id":2117,"date":"2023-11-27T15:39:00","date_gmt":"2023-11-27T15:39:00","guid":{"rendered":"https:\/\/wiza.co\/blog\/?p=2117"},"modified":"2023-11-28T21:37:29","modified_gmt":"2023-11-28T21:37:29","slug":"cracking-the-code-to-the-linkedin-algorithm-in-2023","status":"publish","type":"post","link":"https:\/\/next.wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/","title":{"rendered":"Cracking the code to the LinkedIn Algorithm in 2023"},"content":{"rendered":"\n<p>LinkedIn is hands-down the ultimate platform for professionals, offering a unique blend of networking, knowledge sharing, and outreach. With nearly a billion active members on the platform, having a strong LinkedIn presence can be one of the most powerful ways to organically drive success for your business.  <\/p>\n\n\n\n<p>Anyone can post content, but what&#8217;s important is to take advantage of LinkedIn&#8217;s algorithm to maximize reach. So how does the LinkedIn algorithm work? How has the LinkedIn algorithm changed from 2022 to 2023? LinkedIn updates it&#8217;s algorithm constantly, and you must stay ahead of the curve for any success.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"LinkedIn Algorithm Explained\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/bS7qNE-J9cY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">LinkedIn Content Matters: What to Post on LinkedIn<\/h2>\n\n\n\n<p>When you upload a post, LinkedIn&#8217;s AI rapidly scans and categorizes it into one of three buckets:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/wiza.co\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.34.01-PM-1024x508.jpg\" alt=\"\" class=\"wp-image-2216\" width=\"473\" height=\"234\" srcset=\"https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.34.01-PM-1024x508.jpg 1024w, https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.34.01-PM-300x149.jpg 300w, https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.34.01-PM-768x381.jpg 768w, https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.34.01-PM-1536x761.jpg 1536w, https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.34.01-PM-2048x1015.jpg 2048w\" sizes=\"auto, (max-width: 473px) 100vw, 473px\" \/><\/figure><\/div>\n\n\n\n<ol class=\"wp-block-list\"><li><strong>Spam:<\/strong> This includes content with profanity, inappropriate images, excessive tagging (especially tagging influencers unlikely to respond), and other practices that may come across as spammy.<\/li><li><strong>Low Quality:<\/strong> This category captures posts with bulky paragraphs, external links in captions, overuse of hashtags (more than five, in fact), and excessive tagging of individuals who are unlikely to engage promptly.<\/li><li><strong>Clear or High Quality:<\/strong> This is where you want your content to be. Such content is easy to digest, engages the audience, doesn&#8217;t indulge in spammy practices, and often ends with compelling CTAs or questions.<\/li><\/ol>\n\n\n\n<p>LinkedIn, being a professional network, does not promote overtly sales-driven posts. Instead, the focus should be on adding value and keeping users engaged on the platform.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">LinkedIn Engagement and Interaction<\/h2>\n\n\n\n<p><strong>LinkedIn values early user interaction and engagement immensely<\/strong>. By exposing new content to a subset of your audience initially, the platform evaluates the first wave of responses. The feedback in these critical early hours is pivotal in deciding the broader reach of the content.<\/p>\n\n\n\n<p><strong>Wiza&#8217;s Strategy for early LinkedIn Engagement<\/strong>: To bolster early engagement, it&#8217;s beneficial to have a strategy in place. At <a href=\"http:\/\/www.wiza.com\">Wiza<\/a>, for instance, we share the LinkedIn post link in our team&#8217;s Slack channel. This internal promotion ensures prompt likes and comments from the team, amplifying the post&#8217;s initial traction. Such a boost in early engagement can significantly increase the visibility and reach of the content.<\/p>\n\n\n\n<p>Different types of interactions are more valuable to the success of your post \u2014 with shares, especially those accompanied by captions, being the very best. Given the platform&#8217;s preference for engagement, finding LinkedIn engagement and content strategies that can secure immediate interaction is a game-changer.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">LinkedIn Content Scoring: Keep Viewers Engaged<\/h2>\n\n\n\n<p>LinkedIn observes the time users allocate to your post, also known as &#8220;dwell time&#8221;. Posts that suggest users to explore further, typically indicated by clicks on &#8220;see more&#8221;, indicates a strong user engagement. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/wiza.co\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.35.14-PM-1024x372.jpg\" alt=\"\" class=\"wp-image-2218\" width=\"468\" height=\"170\" srcset=\"https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.35.14-PM-1024x372.jpg 1024w, https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.35.14-PM-300x109.jpg 300w, https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.35.14-PM-768x279.jpg 768w, https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.35.14-PM.jpg 1030w\" sizes=\"auto, (max-width: 468px) 100vw, 468px\" \/><\/figure><\/div>\n\n\n\n<p>As a LinkedIn post gets attention, it undergoes scoring based on various factors \u2014 engagement, author&#8217;s history, past performance, and alignment with LinkedIn&#8217;s values.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Profile Indexing and Author Stickiness<\/h2>\n\n\n\n<p>LinkedIn&#8217;s goal is to synchronize users based on shared expertise. While content is essential, LinkedIn&#8217;s evaluation of you as a user also matters, including your activity rate, the type of content you interact with, your responsiveness, and more.<\/p>\n\n\n\n<p>Generally, try to stay active and engaged within the niche you are going for, and be patient! It may take a bit of time to get properly indexed and matched with your target audience.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to Go Viral on LinkedIn<\/h2>\n\n\n\n<p>Momentum is key to a viral LinkedIn post. <\/p>\n\n\n\n<p>Human editors at LinkedIn look at top-performing content. Posts resonating with LinkedIn&#8217;s core themes \u2014 professional growth, hiring, and current industry trends \u2014 often get promoted and end up going viral.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Best Times to Post on LinkedIn<\/h2>\n\n\n\n<p>To maximize your LinkedIn reach, it&#8217;s not just about what to post on LinkedIn, but also when to post on LinkedIn. What is the best day to post on LinkedIn? <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/wiza.co\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.36.20-PM-1024x606.jpg\" alt=\"\" class=\"wp-image-2219\" width=\"529\" height=\"313\" srcset=\"https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.36.20-PM-1024x606.jpg 1024w, https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.36.20-PM-300x177.jpg 300w, https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.36.20-PM-768x454.jpg 768w, https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.36.20-PM-1536x909.jpg 1536w, https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/11\/Screen-Shot-2023-11-28-at-4.36.20-PM.jpg 1983w\" sizes=\"auto, (max-width: 529px) 100vw, 529px\" \/><\/figure><\/div>\n\n\n\n<p>Generally, the best days and times to post on LinkedIn are during <strong>weekdays<\/strong>, especially <strong>Tuesday through Thursday, between 8-10 am and 4-6 pm local time<\/strong>. <\/p>\n\n\n\n<p>These windows often align with professionals&#8217; active hours, ensuring your content gets the attention it deserves.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Amplify Your LinkedIn Outreach with Wiza<\/h2>\n\n\n\n<p>Mastering the LinkedIn algorithm is great, but coupling it with tools like <a href=\"http:\/\/www.wiza.com\">Wiza<\/a> can transform your networking endeavors. Wiza is a LinkedIn prospecting tool, which allows users to get emails from LinkedIn profiles, helping to facilitate deeper connections and take interactions beyond LinkedIn<\/p>\n\n\n\n<p>To sum up, mastering the LinkedIn algorithm, complemented by tools like Wiza, can set you on a trajectory of unrivaled growth on the platform. Dive in, stay engaged, and let your content shine!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn is hands-down the ultimate platform for professionals, offering a unique blend of networking, knowledge sharing, and outreach. With nearly a billion active members on the platform, having a strong LinkedIn presence can be one of the most powerful ways to organically drive success for your business. Anyone can post content, but what&#8217;s important is [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2155,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-2117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-linkedin"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cracking the code to the LinkedIn Algorithm in 2023 - Wiza Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cracking the code to the LinkedIn Algorithm in 2023 - Wiza Blog\" \/>\n<meta property=\"og:description\" content=\"LinkedIn is hands-down the ultimate platform for professionals, offering a unique blend of networking, knowledge sharing, and outreach. With nearly a billion active members on the platform, having a strong LinkedIn presence can be one of the most powerful ways to organically drive success for your business. Anyone can post content, but what&#8217;s important is [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"Wiza Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Wizaco-611180042722693\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-27T15:39:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-28T21:37:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wiza.co\/blog\/wp-content\/uploads\/2023\/10\/LIALGO.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1456\" \/>\n\t<meta property=\"og:image:height\" content=\"816\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Stephen Hakami\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@wiza_co\" \/>\n<meta name=\"twitter:site\" content=\"@wiza_co\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Stephen Hakami\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/\"},\"author\":{\"name\":\"Stephen Hakami\",\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/#\\\/schema\\\/person\\\/b8e9c98dbcaeb10870163a848392d80b\"},\"headline\":\"Cracking the code to the LinkedIn Algorithm in 2023\",\"datePublished\":\"2023-11-27T15:39:00+00:00\",\"dateModified\":\"2023-11-28T21:37:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/\"},\"wordCount\":768,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/next.wiza.co\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/LIALGO.jpg\",\"articleSection\":[\"\ud83c\udf10 Linkedin\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/\",\"url\":\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/\",\"name\":\"Cracking the code to the LinkedIn Algorithm in 2023 - Wiza Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/next.wiza.co\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/LIALGO.jpg\",\"datePublished\":\"2023-11-27T15:39:00+00:00\",\"dateModified\":\"2023-11-28T21:37:29+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/#\\\/schema\\\/person\\\/b8e9c98dbcaeb10870163a848392d80b\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/#primaryimage\",\"url\":\"https:\\\/\\\/next.wiza.co\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/LIALGO.jpg\",\"contentUrl\":\"https:\\\/\\\/next.wiza.co\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/LIALGO.jpg\",\"width\":1456,\"height\":816,\"caption\":\"linkedin logo with man on laptop\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/cracking-the-code-to-the-linkedin-algorithm-in-2023\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/wiza.co\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Cracking the code to the LinkedIn Algorithm in 2023\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/wiza.co\\\/blog\\\/\",\"name\":\"Wiza Blog\",\"description\":\"Tips and ideas to help you drive more revenue.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/wiza.co\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/wiza.co\\\/blog\\\/#\\\/schema\\\/person\\\/b8e9c98dbcaeb10870163a848392d80b\",\"name\":\"Stephen Hakami\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/139d0fb08323d03325564450b9c15f10643850a9c3a1e742f5ef178093bf15d1?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/139d0fb08323d03325564450b9c15f10643850a9c3a1e742f5ef178093bf15d1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/139d0fb08323d03325564450b9c15f10643850a9c3a1e742f5ef178093bf15d1?s=96&d=mm&r=g\",\"caption\":\"Stephen Hakami\"},\"url\":\"https:\\\/\\\/next.wiza.co\\\/blog\\\/author\\\/stephen\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cracking the code to the LinkedIn Algorithm in 2023 - Wiza Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/","og_locale":"en_US","og_type":"article","og_title":"Cracking the code to the LinkedIn Algorithm in 2023 - Wiza Blog","og_description":"LinkedIn is hands-down the ultimate platform for professionals, offering a unique blend of networking, knowledge sharing, and outreach. With nearly a billion active members on the platform, having a strong LinkedIn presence can be one of the most powerful ways to organically drive success for your business. Anyone can post content, but what&#8217;s important is [&hellip;]","og_url":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/","og_site_name":"Wiza Blog","article_publisher":"https:\/\/www.facebook.com\/Wizaco-611180042722693","article_published_time":"2023-11-27T15:39:00+00:00","article_modified_time":"2023-11-28T21:37:29+00:00","og_image":[{"width":1456,"height":816,"url":"https:\/\/wiza.co\/blog\/wp-content\/uploads\/2023\/10\/LIALGO.jpg","type":"image\/jpeg"}],"author":"Stephen Hakami","twitter_card":"summary_large_image","twitter_creator":"@wiza_co","twitter_site":"@wiza_co","twitter_misc":{"Written by":"Stephen Hakami","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/#article","isPartOf":{"@id":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/"},"author":{"name":"Stephen Hakami","@id":"https:\/\/wiza.co\/blog\/#\/schema\/person\/b8e9c98dbcaeb10870163a848392d80b"},"headline":"Cracking the code to the LinkedIn Algorithm in 2023","datePublished":"2023-11-27T15:39:00+00:00","dateModified":"2023-11-28T21:37:29+00:00","mainEntityOfPage":{"@id":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/"},"wordCount":768,"commentCount":0,"image":{"@id":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/#primaryimage"},"thumbnailUrl":"https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/10\/LIALGO.jpg","articleSection":["\ud83c\udf10 Linkedin"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/","url":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/","name":"Cracking the code to the LinkedIn Algorithm in 2023 - Wiza Blog","isPartOf":{"@id":"https:\/\/wiza.co\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/#primaryimage"},"image":{"@id":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/#primaryimage"},"thumbnailUrl":"https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/10\/LIALGO.jpg","datePublished":"2023-11-27T15:39:00+00:00","dateModified":"2023-11-28T21:37:29+00:00","author":{"@id":"https:\/\/wiza.co\/blog\/#\/schema\/person\/b8e9c98dbcaeb10870163a848392d80b"},"breadcrumb":{"@id":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/#primaryimage","url":"https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/10\/LIALGO.jpg","contentUrl":"https:\/\/wiza-edge.b-cdn.net\/blog\/wp-content\/uploads\/2023\/10\/LIALGO.jpg","width":1456,"height":816,"caption":"linkedin logo with man on laptop"},{"@type":"BreadcrumbList","@id":"https:\/\/wiza.co\/blog\/cracking-the-code-to-the-linkedin-algorithm-in-2023\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/wiza.co\/blog\/"},{"@type":"ListItem","position":2,"name":"Cracking the code to the LinkedIn Algorithm in 2023"}]},{"@type":"WebSite","@id":"https:\/\/wiza.co\/blog\/#website","url":"https:\/\/wiza.co\/blog\/","name":"Wiza Blog","description":"Tips and ideas to help you drive more revenue.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wiza.co\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/wiza.co\/blog\/#\/schema\/person\/b8e9c98dbcaeb10870163a848392d80b","name":"Stephen Hakami","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/139d0fb08323d03325564450b9c15f10643850a9c3a1e742f5ef178093bf15d1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/139d0fb08323d03325564450b9c15f10643850a9c3a1e742f5ef178093bf15d1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/139d0fb08323d03325564450b9c15f10643850a9c3a1e742f5ef178093bf15d1?s=96&d=mm&r=g","caption":"Stephen Hakami"},"url":"https:\/\/next.wiza.co\/blog\/author\/stephen\/"}]}},"_links":{"self":[{"href":"https:\/\/next.wiza.co\/blog\/wp-json\/wp\/v2\/posts\/2117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/next.wiza.co\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/next.wiza.co\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/next.wiza.co\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/next.wiza.co\/blog\/wp-json\/wp\/v2\/comments?post=2117"}],"version-history":[{"count":14,"href":"https:\/\/next.wiza.co\/blog\/wp-json\/wp\/v2\/posts\/2117\/revisions"}],"predecessor-version":[{"id":2220,"href":"https:\/\/next.wiza.co\/blog\/wp-json\/wp\/v2\/posts\/2117\/revisions\/2220"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/next.wiza.co\/blog\/wp-json\/wp\/v2\/media\/2155"}],"wp:attachment":[{"href":"https:\/\/next.wiza.co\/blog\/wp-json\/wp\/v2\/media?parent=2117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/next.wiza.co\/blog\/wp-json\/wp\/v2\/categories?post=2117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/next.wiza.co\/blog\/wp-json\/wp\/v2\/tags?post=2117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}